What is positive fashion and why is it needed?

– The world womenswear industry is expected to pass $621 billion by the end of 2014.
– The amount of textiles in U.S. landfills has increased more than five-fold since 1950 while rubber and leather have tripled.
– Each year it is estimated that cotton producers use nearly 25% of the world’s insecticides and more than 10% of the world’s pesticides.
– The Environmental Protection Agency estimates that about 97% of post-consumer textile waste is recyclable.
– Consumers in the United Kingdom have an estimated £30 billion ($46.7 billion) worth of unworn clothes lingering in their closets.
– Millions of tons of unused fabric at mills go to waste each year when dyed the wrong color.

There is no one solution to these multitude of challenges, but we believe in undertaking a multi-pronged approach to make a lasting positive impact. Positive fashion means different things to different people. One thing that all agree on however, is that the emphasis needs to be on a growing design philosophy to create a system which can be supported, indefinitely, through environmental and social responsibility. Positive fashion is part of the larger trend in design, where a product is created and produced with consideration to the environmental and social impact it may have throughout its total life cycle.

Red Carpet Green Dress seeks to do this by reducing textile waste, pollution, water and energy consumption in a fully traceable and socially responsible supply chain.

There are many factors, such as the renewability and source of a fiber, the process of how a raw fiber is turned into a textile, the working conditions of the people producing the materials, and the material’s total carbon footprint. For the Red Carpet Green Dress contest the winning design must be made from material which is both environmentally and socially responsible.The use of notions such as buttons, crystals, beads, sequin, etc. is allowed in the design of the garment. However, the focus should be on using recyclable, safe, natural, organic, sustainable notions, wherever possible, design that can be recycled at the end of the products life and whereby the components have been defined. All applicants’ notes which accompany their sketch submission should clearly highlight these particular items and what they are made of.

When used the general definition of the term organic be applied when the fabric used in a made in way that harvests it with little or minimal negative impact on environment, for example minimal use of harmful chemicals and pesticides or little waste of water. Example of commonly used organic or sustainable fabrics are  bamboo, silk, hemp or soy. 

 

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Send us correspondence via our contact form below to reach Red Carpet Green Dress at our London or California base.

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  • Today is a big day🎉 Our very own Suzy Amis Cameron is being honored by the @GradesOfGreen for her outstanding work in the field of education and environment! #proudmoment #gradesofgreen #ecofashion #education #sustainable #greenlife #museschool #redcarpetgreendress

    redcarpetgreendress: "Today is a big day🎉 Our very own Suzy Amis Cameron is being honored by the @GradesOfGreen for her outstanding work in the field of education and environment! #proudmoment #gradesofgreen #ecofashion #education #sustainable #greenlife #museschool #redcarpetgreendress"
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  • Thank you for the support @JimCameron - we hope all the budding fashion designers take your advice & design the future. Enter now! #redcarpetgreendress #sustainablefashion #Oscars

    redcarpetgreendress: "Thank you for the support @JimCameron - we hope all the budding fashion designers take your advice & design the future. Enter now! #redcarpetgreendress #sustainablefashion #Oscars"
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  • We love getting tweets like this @JaidaHay. You know the best answer? Enter more than one design! Good luck everyone we are super excited to see your designs! #redcarpetgreend #goodluck #oscars

    redcarpetgreendress: "We love getting tweets like this @JaidaHay. You know the best answer? Enter more than one design! Good luck everyone we are super excited to see your designs! #redcarpetgreend #goodluck #oscars"
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  • Thanks to @Peoplemag! Our sustainable gown by Michael Badger made best dressed list at the #Oscars!

    redcarpetgreendress: "Thanks to @Peoplemag! Our sustainable gown by Michael Badger made best dressed list at the #Oscars!"
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  • Amazing time at our gratitude dinner with @NaomieHarris & all of our supporters!

    redcarpetgreendress: "Amazing time at our gratitude dinner with @NaomieHarris & all of our supporters!"
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  • @suzymusing was just interviewed by a Japanese TV station about @redcarpetgreend - she is super excited - are you?

    redcarpetgreendress: "@suzymusing was just interviewed by a Japanese TV station about @redcarpetgreend - she is super excited - are you?"
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  • Our Gratitude Gathering was a huge success!Thanks to @FollowWestwood, @suzymusing, @royalschneedlework, @Greenpeace @samataangel

    redcarpetgreendress: "Our Gratitude Gathering was a huge success!Thanks to @FollowWestwood, @suzymusing, @royalschneedlework, @Greenpeace @samataangel"
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  • Our Campaign Director @samataangel is on site for the #redcarpetgreendress Gratitude Gathering...how amazing is it looking? Guess who will be at this table...?

    redcarpetgreendress: "Our Campaign Director @samataangel is on site for the #redcarpetgreendress Gratitude Gathering...how amazing is it looking? Guess who will be at this table...?"
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  • Did you know our founder @suzymusing is a keen arts advocate? She is having a blast right now here at the @royalschneedlework #art #sustainablefashion

    redcarpetgreendress: "Did you know our founder @suzymusing is a keen arts advocate? She is having a blast right now here at the @royalschneedlework #art #sustainablefashion"
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  • @suzymusing is in London for @Redcarpetgreend - this is insane! With the ladies @FollowWestwood #sustainablefashion

    redcarpetgreendress: "@suzymusing is in London for @Redcarpetgreend - this is insane! With the ladies @FollowWestwood #sustainablefashion"
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