Feb 26, 2014 Red Carpet Green Dress

Olga Kurylenko To Reveal The Fifth Design From Suzy Amis Cameron’s Red Carpet Green Dress On The Oscar Carpet

Olga Kurylenko To Reveal The Fifth Design From Suzy Amis Cameron’s Red Carpet Green Dress On The Oscar Carpet

 

 

Actress Olga Kurylenko will have the honor of walking the red carpet at the 86th annual Academy Awards on March 2nd for Red Carpet Green Dress. Kurylenko’s gown will be the sustainable vision of contest winner Alice Elia, a student of ESMOD in Paris, where she is currently being mentored through dress construction by the college’s couture team. This year marks the fifth anniversary of Red Carpet Green Dress which was conceived by Suzy Amis Cameron during the press tour for her husband James Cameron’s film Avatar. Her hope was to draw attention to the importance of more sustainable practices in fashion. “As I reflect on the past five years of the campaign, my thoughts are immediately drawn to the challenges we’ve faced in creating these gorgeous sustainable gowns,” says Amis Cameron. “While there are still great strides to be made, it’s important to point out that there are a greater number of sustainable resources available to designers today than there were five years ago.”

The campaign also raises funds for MUSE School CA, a nonprofit educational organization that Amis Cameron co-founded in Malibu Canyon. Award-winning actress Olga Kurylenko came to international prominence starring opposite Daniel Craig in the Bond film Quantum of Solace. Kurylenko established her career in France following her debut performance as a leading actress in the film L’Annulaire, and she has since occupied roles in The Water Diviner opposite Russell Crowe, Oblivion opposite Tom Cruise, Hitman, There Be Dragons and Terence Malick’s To The Wonder. “What a privilege it will be to wear Alice’s gorgeous design on the red carpet for the campaign’s fifth year, which is such a milestone for Suzy and everyone involved,” comments Kurylenko. “It’s a great honor to have been asked.” 

Alice Elia was born in Bordeaux and is a French-Lebanese fashion student currently studying ESMOD’s ‘Fashion Design & Creation’ curriculum, specializing in ‘Couture For Women.’ During the summer of 2012, Elia traveled to Beirut where she interned with Elie Saab’s Haute Couture Workshop, which was followed by a second internship at Morgan’s ready-to-wear studio in Paris. Elia’s captivation with fashion stems from its ability to unite different cultures, ideas, and points of view. “Through my fashion studies, I’ve blossomed and grown up to discover a world I didn’t really know until now,” remarks Elia. “This has prepared me to create unique clothes for unique women and taught me how to bring them into my universe while respecting their own.”

An exciting partnership between PETA and Beyond Skin – an ethical footware and fashion label based in the U.K. – will also be introduced when Olga hits the carpet on Oscar Sunday. Beyond Skin, which just received an award for Most Stylish Women’s Flat Shoes at the second annual PETA-Approved Vegan Fashion Awards, has collaborated with PETA to develop a vegan, limited edition, red carpet shoe for Red Carpet Green Dress. The faux suede and metallic-trimmed evening shoe is made from Dinamica, which is manufactured in Italy and is durable, long lasting, and made from 100% recycled bottle tops. The shoes will be available to purchase from Beyond Skin (www.beyondskin.co.uk) on March 3rd with 10% of proceeds going to MUSE School CA. With ethical consumerism on the rise, companies like Beyond Skin are leading the way.

“Celebrating five years of sustainable gowns on the red carpet requires a show stopping woman and Olga is the perfect choice,” adds Samata Angel, campaign director. “We are extremely excited to have Alice Elia on board with her incredible design.”

About PETA

People for the Ethical Treatment of Animals (PETA) is a charity dedicated to establishing and protecting the rights of all animals. PETA works through public education, research, legislation, special events, celebrity involvement and protest campaigns to highlight the suffering that animals endure at the hands of the meat/dairy, clothing, entertainment and vivisection industries and to encourage people to live lifestyles that are respectful of animals.

Beyond Skin

British cordwainers Beyond Skin are worldly renowned for their beautiful handmade vegan shoes. As a long standing business friend of PETA, their animal-free designs are kind to both animals and the environment and loved by many high-profile names including Natalie Portman and Anne Hathaway.

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  • Today is a big day🎉 Our very own Suzy Amis Cameron is being honored by the @GradesOfGreen for her outstanding work in the field of education and environment! #proudmoment #gradesofgreen #ecofashion #education #sustainable #greenlife #museschool #redcarpetgreendress

    redcarpetgreendress: "Today is a big day🎉 Our very own Suzy Amis Cameron is being honored by the @GradesOfGreen for her outstanding work in the field of education and environment! #proudmoment #gradesofgreen #ecofashion #education #sustainable #greenlife #museschool #redcarpetgreendress"
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  • Thank you for the support @JimCameron - we hope all the budding fashion designers take your advice & design the future. Enter now! #redcarpetgreendress #sustainablefashion #Oscars

    redcarpetgreendress: "Thank you for the support @JimCameron - we hope all the budding fashion designers take your advice & design the future. Enter now! #redcarpetgreendress #sustainablefashion #Oscars"
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  • We love getting tweets like this @JaidaHay. You know the best answer? Enter more than one design! Good luck everyone we are super excited to see your designs! #redcarpetgreend #goodluck #oscars

    redcarpetgreendress: "We love getting tweets like this @JaidaHay. You know the best answer? Enter more than one design! Good luck everyone we are super excited to see your designs! #redcarpetgreend #goodluck #oscars"
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  • Thanks to @Peoplemag! Our sustainable gown by Michael Badger made best dressed list at the #Oscars!

    redcarpetgreendress: "Thanks to @Peoplemag! Our sustainable gown by Michael Badger made best dressed list at the #Oscars!"
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  • Amazing time at our gratitude dinner with @NaomieHarris & all of our supporters!

    redcarpetgreendress: "Amazing time at our gratitude dinner with @NaomieHarris & all of our supporters!"
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  • @suzymusing was just interviewed by a Japanese TV station about @redcarpetgreend - she is super excited - are you?

    redcarpetgreendress: "@suzymusing was just interviewed by a Japanese TV station about @redcarpetgreend - she is super excited - are you?"
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  • Our Gratitude Gathering was a huge success!Thanks to @FollowWestwood, @suzymusing, @royalschneedlework, @Greenpeace @samataangel

    redcarpetgreendress: "Our Gratitude Gathering was a huge success!Thanks to @FollowWestwood, @suzymusing, @royalschneedlework, @Greenpeace @samataangel"
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  • Our Campaign Director @samataangel is on site for the #redcarpetgreendress Gratitude Gathering...how amazing is it looking? Guess who will be at this table...?

    redcarpetgreendress: "Our Campaign Director @samataangel is on site for the #redcarpetgreendress Gratitude Gathering...how amazing is it looking? Guess who will be at this table...?"
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  • Did you know our founder @suzymusing is a keen arts advocate? She is having a blast right now here at the @royalschneedlework #art #sustainablefashion

    redcarpetgreendress: "Did you know our founder @suzymusing is a keen arts advocate? She is having a blast right now here at the @royalschneedlework #art #sustainablefashion"
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  • @suzymusing is in London for @Redcarpetgreend - this is insane! With the ladies @FollowWestwood #sustainablefashion

    redcarpetgreendress: "@suzymusing is in London for @Redcarpetgreend - this is insane! With the ladies @FollowWestwood #sustainablefashion"
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